In short, if you can’t innovate, you can’t compete!

In the fast-paced business environment we operate in, the status quo no longer exists. Innovation isn’t just the buzzword de jour; it is now a 21st Century competitive necessity, so it’s easy to see why it’s become a leadership imperative. In short, if you can’t innovate, you can’t compete!

Cris Beswick is an innovation expert, author, speaker and strategic advisor. As one of the UK’s foremost thinkers on innovation combined with global research, best practice and experience working with some of the world’s most successful companies, Cris works with senior teams of forward-thinking organisations that want to become a Next Generation OrganisationTM and one of the Innovation Leaders.

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To thrive you need to innovate with purpose. That means developing, aligning, communicating and implementing pragmatic Innovation Strategies that drive differentiation, competitive advantage and growth.

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Senior teams require different skills and behaviours in order to become Innovation Leaders, able to translate tomorrow into action required today and embed innovation into the core of your organisation.

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To build an Innovation Culture you need to engage employees and develop sustainable innovation capabilities and processes so that competitive advantage becomes less about ‘what’ you do and more about ‘how’ you do it.

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